Somebody is making money off of people going to websites. It sounds like a simple task to create keywords, but in fact it can be a very tricky thing to do. There are even software packages that can be purchased to help create the best key words. I was never very familiar with any of this stuff until I got into blog writing. I am paid to write blog posts about various subjects including ppc secrets exposed and various other topics. It’s pretty crazy that people have figured out how to make money off of people doing what they would normally do anyway.